Lars Vaular Tour 2010

Visual identity for the 2010 tour of norwegian rapper Lars Vaular

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For his first tour, «Helt Om Natten 2010», norwegian rapper Lars Vaular wanted a complete visual identity. We happily created flags, banners, posters, tees and totes in a visual language based on our work with his latest album, «Helt Om Natten, Helt Om Dagen». In his live shows, flags are positioned by the DJ at first, as purely decorative elements, and as the concert evolves, the music gradually changes from his more traditional hiphop material into contemporary hiphop influenced by rave and techno. As the intensity increases the flags are picked up and waved around on stage.

Lars Vaular